Sandipan Dhar

7편

• Show and Sell: Studying the Effects of Branded Cigarette Product Placement in TV Shows on Cigarette Sales
  mksci · 2022 · 인용 15 · Consumer Market Behavior and Pricing
• Marketing-Mix Response Across Retail Formats: The Role of Shopping Trip Types
  jm · 2020 · 인용 38 · Consumer Market Behavior and Pricing
• The Effect of Sales Promotions on the Size and Composition of the Shopping Basket: Regulatory Compatibility from Framing and Temporal Restrictions
  jmr · 2010 · 인용 95 · Behavioral Health and Interventions
• Competitive Consequences of Using a Category Captain
  ms · 2010 · 인용 58 · Consumer Market Behavior and Pricing
• The Optimal Choice of Promotional Vehicles: Front-Loaded or Rear-Loaded Incentives?
  ms · 2000 · 인용 120 · Consumer Market Behavior and Pricing
• The Effects of Cross-Ruff Coupons on Sales and Profits
  ms · 1998 · 인용 41 · Consumer Market Behavior and Pricing
• The Introduction and Performance of Store Brands
  ms · 1995 · 인용 566 · Consumer Market Behavior and Pricing