Yi Zhao

6편

• A Dynamic Model of Player Level-Progression Decisions in Online Gaming
  ms · 2022 · 인용 15 · Consumer Market Behavior and Pricing
• Measuring the Lifetime Value of a Customer in the Consumer Packaged Goods Industry
  jmr · 2016 · 인용 29 · Consumer Market Behavior and Pricing
• Diagnosing Brand Performance: Accounting for the Dynamic Impact of Product Availability with Aggregate Data
  jmr · 2014 · 인용 24 · Consumer Market Behavior and Pricing
• Modeling Consumer Learning from Online Product Reviews
  mksci · 2012 · 인용 239 · Digital Marketing and Social Media
• Consumer learning in a turbulent Market environment: Modeling Consumer Choice Dynamics after a Product-harm Crisis
  jmr · 2011 · 인용 152 · Consumer Market Behavior and Pricing
• Modeling the Intrahousehold Behavioral Interaction
  jmr · 2010 · 인용 42 · Consumer Market Behavior and Pricing