jm·2010년 4월 1일·주제 밖
What the hell is mobile marketing? : mobile marketing
Journal of Marketing
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피인용
0.0
FWCI
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IS/마케팅/OM 탑저널 피인용
0
IS/마케팅/OM 탑저널 참고문헌
- 주제온라인 광고 효과 · 온라인시장
01Abstract
''Mobizines issued by some of the local newspapers as good examples of professional mobile content services and the kinds of mass medium mobisites that could be targeted by marketers''.
02연구 흐름
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03비슷한 논문
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04이후 연구
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05선행 연구
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06서지 정보
- 저널Journal of Marketing · 2010(—) · 24–25
- 토픽Digital Marketing and Social Media · Sociology and Political Science
- 저자Dylan Rogers