9
논문
368
피인용 합
2015
첫 논문
2025
최근 논문
01저널·주제·방법
02소속·공저
201520202025
소속
University of Colorado Boulder2015–2016 · 2편
University of British Columbia2018–2025 · 5편
University of Toronto2022 · 1편
불러오는 중…
03논문
9편
- Artificial Intelligence-Powered Digital Streamers in Online Retail: Empirical Insights and Design Strategies from Experiments
- Conducting Research in Marketing with Quasi-Experiments
- Cashing Out Retirement Savings at Job Separation
- Investigating the Effects of Excise Taxes, Public Usage Restrictions, and Antismoking Ads Across Cigarette Brands
- Mobile Hailing Technology and Taxi Driving Behaviors
- Season Ticket Buyer Value and Secondary Market Options
- A Border Strategy Analysis of Ad Source and Message Tone in Senatorial Campaigns
- Enduring Effects of Goal Achievement and Failure Within Customer Loyalty Programs: A Large-Scale Field Experiment
- The Unintended Consequences of Countermarketing Strategies: How Particular Antismoking Measures May Shift Consumers to More Dangerous Cigarettes