7
논문
1,105
피인용 합
2013
첫 논문
2025
최근 논문
01저널·주제·방법
02소속·공저
201520202025
소속
Temple University2013–2015 · 4편
Emory University2015 · 1편
불러오는 중…
03논문
7편
- Displaying the Amount of Consumption Time in Online Reviews Can Affect Helpful Votes
- Is Distance Really Dead in the Online World? The Moderating Role of Geographical Distance on the Effectiveness of Electronic Word of Mouth
- The Unintended Consequence of Price-Based Service Recovery Incentives
- Mobile Ad Effectiveness: Hyper-Contextual Targeting with Crowdedness
- Cause Marketing Effectiveness and the Moderating Role of Price Discounts
- Mobile Targeting
- Group-Buying Deal Popularity