11
논문
677
피인용 합
2010
첫 논문
2025
최근 논문
01저널·주제·방법
02소속·공저
201020152020
소속
Georgia Institute of Technology2010–2014 · 4편
불러오는 중…
03논문
11편
- Rethinking Marketing Knowledge Protection: Hidden Costs and Uncertain Benefits
- Secondary Selling: Beyond the Salesperson–Customer Dyad
- A Theories-in-Use Approach to Building Marketing Theory
- Does Brand Licensing Increase a Licensor's Shareholder Value?
- Implementing Changes in Marketing Strategy: The Role of Perceived Outcome-and Process-Oriented Supervisory Actions
- The Threat from Within: Account Managers' Concern About Opportunism by Their Own Team Members
- From the Editor: Reflections on the Review Process
- Introduction to the <i>Journal of</i><i>Marketing</i> 75th Anniversary Special Section
- From the Editor: Reflections on the Review Process
- Ties that Bind: The Impact of Multiple Types of Ties with a Customeron Sales Growth and Sales Volatility
- From the Editor: The State of the Journal
04합친 기록
- A5109547443Ajay K. Kohli · 10편 · 대표 기록
- A5002219947Ajay K Kohli · 1편 · 이름 변형