11
논문
2,723
피인용 합
2013
첫 논문
2026
최근 논문
01저널·주제·방법
저널
MKSCI4JM2MSOM1JMIS1JMR1ISR1MS1
02소속·공저
201520202025
소속
Sichuan University2013–2026 · 9편
불러오는 중…
03논문
11편
- Artificial Intelligence, Emotional Labor, and Service Operations
- Artificial Intelligence Coaches for Sales Agents: Caveats and Solutions
- Frontiers: Machines vs. Humans: The Impact of Artificial Intelligence Chatbot Disclosure on Customer Purchases
- Mobile Time-Based Targeting: Matching Product-Value Appeal to Time of Day
- Competitive Price Targeting with Smartphone Coupons
- Self-Signaling and Prosocial Behavior: A Cause Marketing Experiment
- Mobile Ad Effectiveness: Hyper-Contextual Targeting with Crowdedness
- Geo-Conquesting: Competitive Locational Targeting of Mobile Promotions
- Contemporaneous and Delayed Sales Impact of Location-Based Mobile Promotions
- Cause Marketing Effectiveness and the Moderating Role of Price Discounts
- Mobile Targeting
04합친 기록
- A5053463678Zheng Fang · 10편 · ORCID · 대표 기록
- A5135587433Zheng Fang · 1편 · 같은 이름 + 공저자 겹침