01이 칸의 논문
- Digital Nudging: Numeric and Semantic Priming in E-Commerce
- Disentangling the Impact of Omnichannel Integration on Consumer Behavior in Integrated Sales Channels
- Deal or No Deal? Online Deals, Retailer Heterogeneity, and Brand Evaluations in a Competitive Environment
- Large Online Product Catalog Space Indicates High Store Price: Understanding Customers’ Overgeneralization and Illogical Inference
- When Discounts Hurt Sales: The Case of Daily-Deal Markets
02같은 주제, 다른 방법
- To Adopt or Not: The Paradox of AR Fitting Technology in Retail Channels
- The Effect of Voice AI on Digital Commerce
- Real-Time Sales Data, Streamer Improvisation, and Sales Performance: Evidence From Live Stream Selling
- Strategic Expectation Setting of Delivery Time on Marketplaces
- Connecting Customers and Merchants Offline: Experimental Evidence from the Commercialization of Last-Mile Stations at Alibaba
- Linking Clicks to Bricks: Understanding the Effects of Email Advertising on Multichannel Sales
- Disentangling the Customer-Level, Cross-Channel Effects of Large-Order-Advantaged Online Shipping Policies
- Improving Convenience or Saving Face? An Empirical Analysis of the Use of Facial Recognition Payment Technology in Retail
- The Impact of Online Q&As on Product Sales: The Case of Amazon Answer
- The Voice of Commerce: How Smart Speakers Reshape Digital Content Consumption and Preferences