2024년 12월5편 · 2024년 85편
- Engagement That Sells: Influencer Video Advertising on TikTok
- Consumer Search and Product Line Length: The Role of the Consumer-Product Fit Distribution
- Learning Product Characteristics and Consumer Preferences from Search Data
- Commentary on “Pricing Prototypical Products”
- Rejoinder: Can a Prototypical Product Be Priced Lower Than a Nonprototypical Product?