Seshadri Tirunillai

9편

• EXPRESS: High Tech, Not Low Touch: Empowering the B2B Sales Force through Online Channel Integration
  jm · 2026 · 인용 0 · Customer Service Quality and Loyalty
• Onboarding Salespeople: Socialization Approaches
  jm · 2022 · 인용 32 · Experimental Behavioral Economics Studies
• Managing Positive and Negative Trends in Sales Call Outcomes: The Role of Momentum
  jmr · 2022 · 인용 11 · Sports Analytics and Performance
• What Drives Virality (Sharing) of Online Digital Content? The Critical Role of Information, Emotion, and Brand Prominence
  jm · 2019 · 인용 456 · Digital Marketing and Social Media
• Does a Customer on the Board of Directors Affect Business-to-Business Firm Performance?
  jm · 2018 · 인용 64 · Corporate Finance and Governance
• Does Offline TV Advertising Affect Online Chatter? Quasi-Experimental Analysis Using Synthetic Control
  mksci · 2017 · 인용 80 · Digital Marketing and Social Media
• The Impact of Mergers and Acquisitions on the Sales Force
  jmr · 2017 · 인용 27 · Corporate Identity and Reputation
• Mining Marketing Meaning from Online Chatter: Strategic Brand Analysis of Big Data Using Latent Dirichlet Allocation
  jmr · 2014 · 인용 755 · Digital Marketing and Social Media
• Does Chatter Really Matter? Dynamics of User-Generated Content and Stock Performance
  mksci · 2012 · 인용 584 · Corporate Finance and Governance