26
논문
1,637
피인용 합
2006
첫 논문
2026
최근 논문
01저널·주제·방법
02소속·공저
2010201520202025
소속
University of Pennsylvania2006–2026 · 22편
불러오는 중…
03논문
26편
- A Bayesian Dual Clustering Approach for Selecting Data and Parameter Granularities
- More Likely to Pay but Less Engaged: The Effects of Switching Online Courses from Scheduled to On-Demand Release on User Behavior
- “Statistical Significance” and Statistical Reporting: Moving Beyond Binary
- Selecting Data Granularity and Model Specification Using the Scaled Power Likelihood with Multiple Weights
- Testing Theories of Goal Progress in Online Learning
- A Flexible Demand Model for Complements Using Household Production Theory
- Customer Acquisition via Display Advertising Using Multi-Armed Bandit Experiments
- Measuring Multichannel Advertising Response
- A Cross-Cohort Changepoint Model for Customer-Base Analysis
- Predicting Customer Value Using Clumpiness: From RFM to RFMC
- Stockpiling Points in Linear Loyalty Programs
- Model Selection Using Database Characteristics: Developing a Classification Tree for Longitudinal Incidence Data
- Introduction to the Special Issue on Business Analytics
- PIE: A Holistic Preference Concept and Measurement Model
- Fusing Aggregate and Disaggregate Data with an Application to Multiplatform Media Consumption
- <b>Call for Papers</b>—<i>Marketing Science</i> Special Issue on Big Data: Integrating Marketing, Statistics, and Computer Science
- Visual Influence and Social Groups
- <b>Call for Papers</b>—Special Issue of <i>Management Science</i>: Business Analytics
- Automated Marketing Research Using Online Customer Reviews
- Portfolio Dynamics for Customers of a Multiservice Provider
- <b>Foreword</b>—Revisiting the Workshop on Quantitative Marketing and Structural Econometrics
- 2010 Guest Area Editors and Ad Hoc Reviewers
- Structural Estimation of the Effect of Out-of-Stocks
- <b>Editorial</b>—It's Never Good-bye to Marketing Science
- Barter Markets for Conjoint Analysis
- Modeling the “Pseudodeductible” in Insurance Claims Decisions