Christian Schulze

5편

• Frontiers: ChatGPT Referrals to E-Commerce Websites: How Do LLMs Compare Against Traditional Channels?
  mksci · 2026 · 인용 0 · Artificial Intelligence in Healthcare and Education
• Consumer Protection on Kickstarter
  mksci · 2020 · 인용 53 · FinTech, Crowdfunding, Digital Finance
• Referral Reward Size and New Customer Profitability
  mksci · 2020 · 인용 46 · Consumer Market Behavior and Pricing
• Not All Fun and Games: Viral Marketing for Utilitarian Products
  jm · 2013 · 인용 273 · Digital Marketing and Social Media
• Linking Customer and Financial Metrics to Shareholder Value: The Leverage Effect in Customer-Based Valuation
  jm · 2011 · 인용 125 · Customer churn and segmentation