2022년 4월8편 · 2022년 77편
- Women and Minority Film Directors in Hollywood: Performance Implications of Product Development and Distribution Biases
- Risk on the Edge: The Effect of Relative Spatial Location on Consumer Preferences and Choices
- Indulgent Consumption Signals Interpersonal Warmth
- Building Brand Assets: The Role of Trademark Rights
- Expected Socioeconomic-Status-Based Discrimination Reduces Price Sensitivity Among the Poor
- A Choice Model of Utility Maximization and Regret Minimization
- Managing Positive and Negative Trends in Sales Call Outcomes: The Role of Momentum
- The Price Entitlement Effect: When and Why High Price Entitles Consumers to Purchase Socially Costly Products