경쟁 가격 책정

• Dynamics of Pricing in the Video Game Console Market: Skimming or Penetration?
  JMR · 2010 · 인용 153 · Hongju Liu
• A Customer Management Dilemma: When Is It Profitable to Reward One's Own Customers?
  MKSCI · 2010 · 인용 242 · Jiwoong Shin, K. Sudhir
• Empirical Entry Games with Complementarities: An Application to the Shopping Center Industry
  JMR · 2012 · 인용 141 · Maria Ana Vitorino
• Cheap-Talk Advertising and Misrepresentation in Vertically Differentiated Markets
  MKSCI · 2013 · 인용 56 · Pedro M. Gardete
• The Benefit of Uniform Price for Branded Variants
  MKSCI · 2012 · 인용 101 · Yuxin Chen, Tony Haitao Cui
• Price-Framing Effects on the Purchase of Hedonic and Utilitarian Bundles
  JMR · 2010 · 인용 188 · Uzma Khan, Ravi Dhar
• Product Variety, Informative Advertising, and Price Competition
  JMR · 2010 · 인용 56 · Wilfred Amaldoss, Chuan He
• When more is Less: The Impact of Base Value Neglect on Consumer Preferences for Bonus Packs over Price Discounts
  JM · 2012 · 인용 166 · Haipeng Chen, Howard Marmorstein, Michael Tsiros 외

2024–2026

• How Insurance Prices Affect Consumers’ Purchase Decisions: Insurance Price as a Risk Signal
  JMR · 2024 · 인용 4 · Jochen Reiner, Julia Wamsler, Torsten Bornemann 외
• The Conditional-Promotion Paradox: When and Why Conditional Promotions Decrease Total Sales of the Promoted Product
  JMR · 2024 · 인용 3 · Andong Cheng, Ashley Stadler Blank
• Commentary on “Pricing Prototypical Products”
  MKSCI · 2024 · 인용 0 · Shichang Li, Jingchuan Pu, Quan Zheng
• Communicating Attribute Importance Under Competition
  MKSCI · 2025 · 인용 0 · Jae-Yun Lee, Jiwoong Shin, Jungju Yu
• Multiple Unit Offers and Rate Calculations: How Rates Influence Price and Promotion Sensitivity
  JM · 2025 · 인용 0 · Daniel Villanova, Rajesh Bagchi
• Rejoinder: Can a Prototypical Product Be Priced Lower Than a Nonprototypical Product?
  MKSCI · 2024 · 인용 0 · Wilfred Amaldoss, Chuan He

최근 6년 2편 이상

• Yufeng Huang
  이 주제 2편 · University of Rochester · 8년차 · 논문 7편

463편