01이 칸의 논문
- Multi-Segment and Single-Segment Sales Contests: Evidence of Their Effectiveness and the Underlying Mechanisms
- The Effects of Pressure and Self-Assurance Nudges on Product Purchases and Returns in Online Retailing: Evidence from a Randomized Field Experiment
- Caffeine’s Effects on Consumer Spending
- Understanding How Music Influences Shopping on Weekdays and Weekends
- The Impact of In-Store Inspirational (vs. Deal-Oriented) Communication on Spending: The Importance of Activating Consumption Goal Completion
- Getting a Handle on Sales: Shopping Carts Affect Purchasing by Activating Arm Muscles
- The Moderating Effect of Buying Impulsivity on the Dynamics of Unplanned Purchasing Motivations
- The Sales Impact of Using Handheld Scanners: Evidence from the Field
- The Impact of Increasing Search Frictions on Online Shopping Behavior: Evidence from a Field Experiment
- In-Store Mobile Phone Use and Customer Shopping Behavior: Evidence from the Field
02같은 주제, 다른 방법
- EXPRESS: Market Effects of Inattention: Theory and Evidence from Left-Digit Bias
- EXPRESS: Reward-program promotions: How brands can capitalize on retailers’ temporary reward programs
- EXPRESS: Channel Adoption Pathways and Post-Adoption Behavior
- EXPRESS: Do fMRI Data Improve Predictions of Product Adoption by Store Managers and Sales per Store of Consumer Packaged Goods?
- EXPRESS: EV Charging Availability and Grocery Store Performance
- EXPRESS: The Impact of Inter-Departmental Distance on Joint Sales in Retail Stores
- Cross-Channel Effects of Failure in a Retailer's Mobile App
- The Rise of Broadband and the Retail Landscape: Evidence from Consumer Packaged Goods
- Banning Unsolicited Store Flyers: Does Helping the Environment Hurt Retailing?
- The Effects of Off-Price Store Opening on the Incumbent Channels of a Multichannel Retailer: Full-Line Stores Versus Online Store