2023년 1월5편 · 2023년 45편
- The Past and Future of Gender Research in Marketing: Paradigms, Stances, and Value-Based Commitments
- Creating Effective Marketing Messages Through Moderately Surprising Syntax
- What Holds Attention? Linguistic Drivers of Engagement
- Give Me the Facts or Make Me Feel: How to Effectively Persuade Consumers to Act on a Collective Goal
- A War on Sugar? Effects of Reduced Sugar Content and Package Size in the Soda Category