2025년 12월8편 · 2025년 70편
- An Investigation into the Evolution of Marketing-Mix Effectiveness: An Empirics-First Approach
- EXPRESS: A Practical Guide to Endogeneity Correction Using Copulas
- Free Riding on Product Returns to Drive Profits
- EXPRESS: Deconstructing Channel Restructuring
- Neither a Picasso nor a Leonardo da Vinci: An Examination of Novice Artwork Pricing with Multimodal Data
- EXPRESS: Ethnic Diversity in Advertising: A Meta-Analysis
- Rethinking Marketing Knowledge Protection: Hidden Costs and Uncertain Benefits
- Leveraging Rational Addiction Theory to Reduce Mobile Usage