2026년 1월10편 · 2026년 61편
- EXPRESS: Endorsement Rate in Influencer Marketing
- EXPRESS: THE BRAND BACKSTORY AND THE STRATEGIC PERFORMANCE OF TRANSPARENCY
- EXPRESS: The Liveness Lift: Viewing Live Streams Creates Connection and Enhances Engagement in Amateur Music Performances
- EXPRESS: Reward-program promotions: How brands can capitalize on retailers’ temporary reward programs
- EXPRESS: The Impact of Inter-Departmental Distance on Joint Sales in Retail Stores
- EXPRESS: Economic Inequality Hinders Consumers’ Access to Peer-To-Peer Services
- EXPRESS: E Pluribus Unum: Exploring the Effects of Billboarding on Consumer Brand Responses
- EXPRESS: From Owning to Connecting: Understanding and Leveraging the Effect of Internet Meme Marketing
- EXPRESS: Does Amazon’s Dual Role Weaken Marketplace Competition?
- Giving Thanks: How Managers Should Respond to Compliments in Positive Word of Mouth