2024년 10월5편 · 2024년 51편
- Retailer Differentiation in Social Media: An Investigation of Firm-Generated Content on Twitter
- Sponsored Content as an Epistemic Market Object: How Platformization of Brand–Creator Partnerships Disrupts Valuation, Coproduction, and the Relationship Between Market Actors
- How Socioeconomic Status Shapes Food Preferences and Perceptions
- Color Me Effective: The Impact of Color Saturation on Perceptions of Potency and Product Efficacy
- Commentary on “Intersectionality in Marketing: A Paradigm for Understanding Understudied Consumers”