공급망 정보시스템

• Exchanges in Marketing Systems: The Case of Subsistence Consumer–Merchants in Chennai, India
  JM · 2010 · 인용 191 · Madhu Viswanathan, José Antônio Rosa, Julie A. Ruth
• Corporate Social Responsibility in Business-to-Business Markets: How Organizational Customers Account for Supplier Corporate Social Responsibility Engagement
  JM · 2013 · 인용 408 · Christian Homburg, Marcel Stierl, Torsten Bornemann
• Buffering and Amplifying Effects of Relationship Commitment in Business-to-Business Relationships
  JMR · 2010 · 인용 200 · Shankar Ganesan, Steven P. Brown, Babu John Mariadoss 외
• Governance Mechanisms in Business-to-Business Electronic Markets
  JM · 2010 · 인용 96 · Rajdeep Grewal, Anindita Chakravarty, Amit Saini
• Customer Orientation Structure for Internet-Based Business-to-Business Platform Firms
  JM · 2014 · 인용 139 · Anindita Chakravarty, Alok Kumar, Rajdeep Grewal
• Uncle Sam Rising: Performance Implications of Business-to-Government Relationships
  JM · 2018 · 인용 64 · Brett W. Josephson, Ju-Yeon Lee, Babu John Mariadoss 외
• Improving Business-to-Business Customer Satisfaction Programs: Assessment of Asymmetry, Heterogeneity, and Financial Impact
  JMR · 2021 · 인용 41 · Vikas Mittal, Kyuhong Han, Ju-Yeon Lee 외
• Dealing with Institutional Distances in International Marketing Channels: Governance Strategies that Engender Legitimacy and Efficiency
  JM · 2012 · 인용 304 · Zhilin Yang, Chenting Su, Kim‐Shyan Fam

2024–2026

• Holistic Selling: An Emerging Paradigm in B2B Markets
  JM · 2025 · 인용 11 · Tim Kalwey, Manfred Krafft, Y.-M. Lim 외
• EXPRESS: High Tech, Not Low Touch: Empowering the B2B Sales Force through Online Channel Integration
  JM · 2026 · 인용 0 · Irene Y. Nahm, Phillip Wiseman, Michael Ahearne 외
• EXPRESS: Extended Reality in Business-to-Business Sales: Performance Implications, Adoption Drivers, and Contingency Effects
  JM · 2026 · 인용 0 · Janina Mettler, Aline Isabelle Lanzrath, Christian Homburg
• The Value of Professional Ties in B2B Markets
  MKSCI · 2025 · 인용 0 · Navid Mojir, Sriya Anbil

최근 6년 2편 이상

• Vikas Mittal
  이 주제 2편 · Rice University · 16년차 · 논문 24편
• Shrihari Sridhar
  이 주제 2편 · Texas A&M University · 16년차 · 논문 26편
• Kyuhong Han
  이 주제 2편 · Korea Aerospace University · 10년차 · 논문 7편
• Navid Mojir
  이 주제 2편 · University of North Carolina at Chapel Hill · 6년차 · 논문 3편

134편