Trends·디지털조직
온라인 쇼핑 경험
OpenAlex: Technology Adoption and User Behaviour, Virtual Reality Applications and Impacts, Digital Marketing and Social Media
65
논문
11
최근 3년
×1.1
비중 변화
01허브 논문
- The Effect of Goal Visualization on Goal Pursuit: Implications for Consumers and Managers
- Get It? Got It. Good! Enhancing New Product Acceptance by Facilitating Resolution of Extreme Incongruity
- Mental Simulation and Product Evaluation: The Affective and Cognitive Dimensions of Process versus Outcome Simulation
- Extreme Makeover: Short- and Long-Term Effects of a Remodeled Servicescape
- How Disgust Enhances the Effectiveness of Fear Appeals
- Increasing Saving Behavior Through Age-Progressed Renderings of the Future Self
- Eye Tracking Reveals Processes that Enable Conjoint Choices to Become Increasingly Efficient with Practice
- Making Products Feel Special: When Metacognitive Difficulty Enhances Evaluation
02최근 주목 논문
2024–2026
- Anatomical Depiction: How Showing a Product's Inner Structure Shapes Product Valuations
- Framing of Differences: Visual Product Frames Reduce Consumer Choice Deferrals
- The Impact of App Crashes on Consumer Engagement
- EXPRESS: The Impact of a Horizontal Versus Vertical Product Display on the Attraction Effect
- EXPRESS: Increasing App Engagement Behaviors via Goal-Enabling Technology Features: The Role of Goal Difficulty Dimensions
- EXPRESS: The Three-dimensional Effect in Logo Design: When Depth Cues Improve Brand Purchase Likelihood
03활발한 연구자
최근 6년 2편 이상
04방법 구성
05저널 구성
181편
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